+49 (0) 30 5201 4923
info@orb-experts.com
A practical course for staff, specialists and managers who wish to communicate more clearly, persuasively and effectively. The focus is on clear language, rhetorical structure, tailoring arguments to the audience, confident demeanour and effective conversation skills in professional situations. Examples include meetings, consultations, presentations, client meetings and internal communication.
You will learn to structure messages clearly, build arguments persuasively and tailor your communication to your audience, the situation and your objective. You will practise rhetorical techniques, clear phrasing and how to handle questions, objections and misunderstandings with confidence. By the end of the course, you will be able to convey information more precisely and make conversations more effective.
• Formulate messages clearly, comprehensibly and purposefully
• Use rhetorical structures to present arguments and persuade
• Use language, body language and voice in a coherent manner
• Handle questions, objections and misunderstandings with confidence
• Willingness to practise actively using your own communication scenarios
• Interest in personal impact and clear language
• No prior specialist knowledge required
*We customize the course outline and content to your specific needs and relevant use cases.
Module 1: The basics of clear communication
• Defining communication objectives, target audiences and key messages
• Using clarity, conciseness and relevance as quality criteria
• Identifying common causes of misunderstandings
• Reflecting on one’s own communication patterns
Module 2: Rhetorical Structure and Argumentation
• Structuring content logically and persuasively
• Strengthening arguments with benefits, examples and evidence
• Presenting complex issues simply and precisely
• Developing a central theme for meetings, discussions and short speeches
Module 3: Language, Voice and Presence
• Use clear, active language tailored to the audience
• Make the most of the impact of voice, pace, pauses and emphasis
• Consciously shape body language and demeanour
• Boost confidence in spontaneous speaking situations
Module 4: Dealing with Questions and Objections
• Responding constructively to queries
• Assessing objections objectively and addressing them in a solution-oriented manner
• De-escalating tense conversations through the use of language
• Keeping conversation objectives in mind even when faced with resistance
Module 5: Applying what you’ve learnt to everyday working life
• Analysing and improving your own communication situations
• Developing personal aids for phrasing and structuring your speech
• Receiving and utilising feedback on the impact of your communication
• Agreeing on specific measures for clearer communication
Hands-on learning with expert instructors at your location for organizations.
Master new skills guided by experienced instructors from anywhere.
